Article: An Update On The Herbal Lash Serum: Now Even Better & More Gentle
An Update On The Herbal Lash Serum: Now Even Better & More Gentle
Hi, SBA Fam!
Chelsea here - If you’ve been following along with our emails this year, you will know that 2026 is all about improving the products you already know and love. First on the list is actually our latest release, the Herbal Lash Serum. We have received all of your helpful feedback and have made a few changes to make it even more gentle and usable for all women.
Let’s take a closer look at what has changed in the formulation.
What’s Changed
Since launching this product in oct 2025, we’ve been so happy with the results you’ve shared with us. But after becoming aware that a small portion of users experienced some irritation, we knew it was time to go back to the drawing board to make our formula even more friendly for those with sensitive skin or a compromised skin barrier. Keep reading...
Adjusted pH Levels
Our Herbal Lash Serum has an even gentler application making it friendlier for sensitive eyes. We adjusted the pH based on feedback from those with sensitive eyes or a compromised pH barrier. Those who experienced irriation before should be able to use it now.
Lower Price
We were also able to lower the price because growing demand lets us source more of our high-quality ingredients at a better cost without changing the quality of the product. Thank you for making this a new SBA staple and best seller! So, instead of $82, we've been able to lower the price to $75 without compromising any quality.
Gentler, More Stable Formula
We also refined the formula with a plant derived stabilizing system that helps maintain freshness while keeping the serum exceptionally gentle for the delicate eye area. These changes will also help the serum glide onto the lash line even more effortlessly.
I hope you enjoy the new and improved version of the Herbal Lash Serum.
Your longest, healthiest lashes await!
-Chelsea H.
Founder, Master Formulator, and CEO
Skin Balm Apothecary

